Saturday, May 22, 2010

Kay Cassidy Interview

Hiya Followers!

Look at the treat I have for you today. The lovely Kay Cassidy has allowed to interview her!

Kay's Bio:

Kay Cassidy is the author of teen fiction she wishes was based on her real life. She is the founder of the national Great Scavenger Hunt ContestTM reading program for kids and teens and the host of the inspirational Living Your FiveTM web project. In her free time, she enjoys yoga, movies, music, and reading. Lots and lots of reading. She hopes her debut YA novel, THE CINDERELLA SOCIETY (April 13, 2010 - Egmont), will help girls embrace their inner Cindy.

Here's a bit about her novel, The Cinderella Society:

What a girl to do when the glass slipper fits, but she doesn't want to wear it anymore?

Sixteen year old Jess Parker has always been an outsider. So when she receives an invitation to join The Cinderella Society, a secret society of the most popular girls in school, it's like something out of a fairy tale. Swept up by the Cindys' magical world of makeovers, and catching the eye of her Prince Charming, Jess feels like she's finally found her chance to fit in.

Then the Wickeds--led by Jess's arch-enemy--begin targeting innocent girls in their war against the Cindys, and Jess discovers there's more to being a Cindy than reinventing yourself on the outside. She has unknowingly become part of a centuries-old battle of good vs. evil, and now the Cindys in charge need Jess for a mission that could change everything.

Overwhelmed, Jess wonders if The Cinderella Society made a mistake in choosing her. Is it a coincidence her new boyfriend doesn't want to be seen with her in public? And is this glamorous, secret life even what she wants, or will she risk her own happy ending to live up to the expectations of her new sisters?

Kay has been so kind as to provide a teaser!

I opened the card, my hands trembling in dread and the faint remnants of what I used to call hope, as a tiny silver high-heel pin bounced into my hand.

I juggled the pin for a second, barely managing to keep it from falling, and flipped open the note with my other hand. The words inside were not a message but an invitation that sent shivers down my spine:

Your presence is requested at The Grind.

Tonight, 7 p.m.

Wear the pin.

Discretion MANDATORY.

1. The Cinderella Society is so focused on girl power and feminism. What inspired you to guide your novel in that direction?

I'm a former leadership development specialist, so I'm passionate about helping people fulfill their greatest potential. And there's no two ways about it, being a girl today is tough! There are so many more challenges girls face today than I faced when I was a teen. There are also some universal challenges that we've faced since the beginning of time: acceptance, getting comfortable in our own skin. I wanted to write a book that addressed those issues in a way that most girls have never experienced—by creating a secret society with the motto Celebrate your strength – Embrace your future – Be extraordinary.

2. I love the idea of the Cindys. How did you come across it?

The Cinderella Society actually came from a magazine article about high school sororities. I'd never heard of that before and, once I started thinking about the kind of society I would create if I could, I realized I would want it to be an organization devoted to fighting the everyday battle of good vs. evil. The idea snowballed from there and The Cinderella Society was born.

3. You have done such a graceful job of advertising your book in the blogging community. What do you think is the most important aspect of successfully promoting a novel in an organic way?

Well, thank you! :-) I think social networking is a wonderful way to meet like-minded people. Whenever I think about marketing, I think first and foremost about relationships. I don't want to force my book on anyone. In fact, I had an interviewer ask me why I thought everyone should read The Cinderella Society and my response was that I don't think there's any book on the planet that everyone should read. The great thing about fiction is that there's something for everyone. So when I find people who like the same kinds of books I do, those people are generally the ones I get to know via blogging or Twitter or wherever. It's those relationships that end up blossoming into the marketing efforts in the blogosphere.

4. What new projects do you have on the go at the moment?

Right now, I'm working on the sequel to The Cinderella Society, titled Cindy on a Mission. It follows the further adventures of Jess and the Sisters as the Wickeds launch an offensive that threatens everything the Cindys hold dear. Cindy on a Mission will be on shelves in Spring 2011.

5. What are your top three favourite girl power novels?

When I was first considering writing YA, I stopped into my local library at the time and asked the teen librarian what she would recommend. Based on my adult reading preferences, she suggested The Princess Diaries by Meg Cabot, The Sisterhood of the Traveling Pants by Ann Brashares, and How My Private, Personal Journal Became a Bestseller by Julia DeVillers. I devoured all three in a week and fell in love with YA. So without Meg, Ann and Julia, I might not be a YA author today!

And Kay has offered to give away free swag to one lucky American/Canadian winner!


  1. Great interview, I have never heard of an author getting the idea for a book from a newspaper article-very intresting.

  2. Sounds like my kind of book, AND my kind of author!! I cannot say this enough- Hooray for book bloggers!